Great Western Arcade, the unique shopping destination in the heart of Birmingham, has welcomed its latest independent retailer, Hedge.

Following the success of its first shop in Harborne which opened earlier this year, the brother and sister duo have expanded their offering to the Arcade, now based at No. 13.

The store, which officially opened on Saturday 1st December, prides itself on creating carefully curated interiors, British seasonal flowers, botanicals and art. It also stocks a variety of Birmingham brands including Abbie Gaiger, Honest and Chalk, as well as displaying work from local artists. Hedge was also behind this year’s stunning Christmas lights and decorations within the arcade.

Shaun Mountain, centre manager at Great Western Arcade, said: “We are excited to have Hedge join us and are so pleased that they have chosen Great Western Arcade to expand their business. Hedge has an alternative offering that brings something different to the Arcade and contributes to a unique shopping experience for our visitors.”

Rachel Perry, co-founder of Hedge, said: “Great Western Arcade is a top destination for independent retailers, and we are so pleased to call it our new home. We would like to thank Shaun and his team for the on-going support in our new venture and we look forward to a bright future.”

For more information, visit www.the-hedge.com or search Great Western Arcade on Facebook, Twitter and Instagram.

Tel: 0121 427 7518
Website: www.the-hedge.com